Posters and Leaflets
Posters are a conventional medium to convey information and promote square dancing in a community. Today, with the advent of design technologies and easy to use software, posters have been turned into an effective marketing strategy that can grab the attention of potential dancers and enthuse established dancers to attend events and functions.
Poster printing is one of the most cost-effective methods of advertising. Digital Posters are even more affordable especially if they are posted on Social Media site like Facebook, Twitter, Meetup and Instagram. Below are examples of posters designed and produced by Growing Squares. These are available for clubs and can be customized to suit needs. We also will produce specific posters and leaflets from your input. Please note that the following can be designed to suit any size even for Facebook, Instagram and Twitter posts. Click here to check out the current Growing Squares Catalogue.
Posters should be in advertising mix!
Click below to read the ten reasons why you should use Posters as a strategy in your marketing plan.
Growing Squares would be happy to design and produce posters and leaflets to meet your needs. Email us at growingsquareswa@iinet.net.au or phone 0439 159 333 Click here to check out current Catalogue.
What makes a Good Poster?
Posters are a conventional medium to convey information and promote square dancing in a community.
Today, with the advent of design technologies and easy to use software posters have been turned into an effective marketing strategy that can grab the attention of potential dancers and enthuse established dancers to attend events and functions. Click here or on the adjacent image to download a PDF of what makes a Good Poster
What makes a Good Poster?
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Firstly. know what you what your poster to achieve. Know what your objective is. Are you trying to get people to come to an event? What you want your poster to accomplish determines how you should design it.
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Important information should be readable and eye catching. The font Use of bullets, numbering, and headlines to make things easy to read.
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Title should be short and designed to draw attention and interest. It should also tell people about your Brand. “Why Walk When You Can Dance”, “You don’t have be Fred Astaire to Dance”, “For the Time of Your Life’,
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Use Strong Imagery. If you're including an image onto your poster, you need to make sure that it is of high quality. The last thing you want is to have a well-thought-out design with a blurred, pixelated image.
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Colour is one of the most powerful tools of graphic designers. Colour is everywhere, and whether you know it or not each colour you encounter gives you an emotional experience. Green and blue evoke a feeling of calm, and yellow makes you feel upbeat (and hungry).
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As with colours, fonts (typography) can also create the right atmosphere and enhance a theme. It is important to select the ‘right’ font for your poster. The font should be clear
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What’s even better than a good font? A legible font.
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Effective use of graphics, colour and fonts.
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Use contrast to enhance your poster. Both with fonts and backgrounds and images
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Always try something different. Find something unique to publicize your message
Their attention time is shorter today than ever before. People don’t care to see a poster closely unless its design compels them to do so. The combination of pictures and text can not only arouse the reader’s interest but also be more effective in getting the meaning across to the reader. But don’t forget that text is what conveys the most accurate message.